Twitter Ads - Web Usage Statistics and Market Share


Discover the power of data-driven decision making with our Web Usage Statistics and Market Share analytics of Twitter Ads.

Gain unparalleled insights into the rapidly evolving digital landscape and stay ahead of the competition with a comprehensive analysis of Twitter Ads key performance metrics.

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Websites using Twitter Ads



Description of Twitter Ads: Twitter Ads is an advertising platform for Twitter 'microblogging' system.

Twitter Ads is used by 11.66% of websites in the Advertising category.

Business and Finance is the most popular main category among the websites using Twitter Ads.

Business is the most popular subcategory among the websites that are using Twitter Ads.

The technologies that are most often used together with Twitter Ads are Open Graph, RSS, core-js, Facebook, Facebook Login, jQuery, Twitter, HSTS, Google Analytics, PHP.

Our AI based recommender engine (trained on 100 million data points) suggests that websites using Twitter Ads may also be interested in using these other technologies: Twitter, Facebook Login, Linkedin Sign-in, Microsoft Clarity, ParkingCrew, TikTok Pixel, Pinterest Ads, Reddit Ads, Linkedin Insight Tag, ShareThis.



Top IAB Industry Verticals using Twitter Ads





Top 10 technologies that are most often used together with Twitter Ads



Technology% of use together with Twitter AdsWebsite
Open Graph63.07https://ogp.me
RSS47.97https://www.rssboard.org/rss-specification
core-js39.5https://github.com/zloirock/core-js
Facebook34.06http://facebook.com
Facebook Login32.84https://developers.facebook.com/docs/facebook-login/
jQuery29https://jquery.com
Twitter28.86http://twitter.com
HSTS23.96https://www.rfc-editor.org/rfc/rfc6797#section-6.1
Google Analytics23.89http://google.com/analytics
PHP23.4http://php.net




Technologies that are most interesting for website using Twitter Ads, as determined by our AI recommender



TechnologyAI Recommendation Score Website
Twitter0.52http://twitter.com
Facebook Login0.21https://developers.facebook.com/docs/facebook-login/
Linkedin Sign-in0.14https://www.linkedin.com/developers
Microsoft Clarity0.13https://clarity.microsoft.com
ParkingCrew0.12https://www.parkingcrew.com
TikTok Pixel0.12https://ads.tiktok.com
Pinterest Ads0.11https://ads.pinterest.com/
Reddit Ads0.11https://advertising.reddithelp.com/
Linkedin Insight Tag0.1https://business.linkedin.com/marketing-solutions/insight-tag
ShareThis0.1http://sharethis.com


Distribution of domains using Twitter Ads over IAB1 verticals











Introduction to Twitter Ads

Twitter Ads is an advertising platform offered by Twitter that allows businesses and individuals to create and publish ads on the social media platform. With Twitter Ads, advertisers can target specific audiences based on demographics, interests, and behaviors. Ad formats include promoted tweets, promoted accounts, and promoted trends. Advertisers can monitor the performance of their ads and adjust their targeting and budget accordingly.

Practical Applications of Twitter Ads


- Promoting a new product or service to a targeted audience
- Increasing brand awareness and engagement with potential customers
- Driving website traffic through targeted ads
- Communicating special promotions or sales to followers and potential customers
- Conducting market research and gathering customer feedback through Twitter polls and surveys
- Building a community of loyal followers and engaging with them through regular tweets and interactions.

Benefits and Advantages of Twitter Ads

- Twitter Ads allows businesses to target specific audiences based on their interests, location, and behavior.
- With Twitter Ads, businesses can set a budget and only pay for the clicks, engagements, or impressions that their ads receive.
- Twitter Ads provides detailed analytics and insights that businesses can use to measure the effectiveness of their campaigns and adjust their strategies accordingly.
- Twitter Ads offers a wide variety of ad formats, including promoted tweets, promoted accounts, and promoted trends, which allows businesses to customize their advertising to their specific goals and needs.
- Twitter Ads can help businesses increase their brand awareness, reach new customers, and drive website traffic and conversions.



Distribution of domains using Twitter Ads over IAB2 verticals













Most popular websites using Twitter Ads



WebsiteIAB category 1IAB category 2OpenRank
theverge.comBusiness and FinanceIndustries7.09
cnn.comNews and PoliticsInternational News7.09
foursquare.comBusiness and FinanceBusiness6.76
oreilly.comBusiness and FinanceIndustries6.76
squarespace.comBusiness and FinanceMarketplace/eCommerce6.74
hbr.orgBusiness and FinanceBusiness6.64
tandfonline.comBusiness and FinanceIndustries6.56
asana.comCareersRemote Working6.36
webmd.comMedical HealthDiseases and Conditions6.28
dol.govCareersLaw6.09




Less popular websites using Twitter Ads



WebsiteIAB category 1IAB category 2OpenRank
100perros.comHobbies & InterestsArts and Crafts0
smithandleevacuumsewing.comBusiness and FinanceIndustries0
savannahspringsfl.comReal EstateApartments0
sherryswigs.comStyle & FashionBeauty0
skintopiathefacialblissexperience.comStyle & FashionBeauty0


Distribution of domains using Twitter Ads over 1 million most popular domains
















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Distribution of domains using Twitter Ads over domain ages



The average age of websites using Twitter Ads is 12.2 years.

The average page rank (measure of backlink strength) of websites using Twitter Ads is 2.81.











5 technologies that are less often used together with Twitter Ads



Technology% of use together with Twitter AdsWebsite
Accessibly0.006https://www.onthemapmarketing.com/accessibly/
Acoustic Experience Analytics0.006https://acoustic.com/tealeaf
AD EBiS0.006http://www.ebis.ne.jp
AdBridg0.006https://www.adbridg.com
AddEvent0.006https://www.addevent.com